25 Rules for Writing Crazy Good SentencesWhen it comes to copywriting, one sentence can mean everything. Whether you are writing a headline, working on an opening for a blog post, or writing a one-liner for an advertising campaign for a client, being able to write a sentence that isn’t just average but is remarkable is vital. You’ve probably seen the Eugene Schwartz quote in other articles on copywriting, but it bears repeating here.
“No sentence can be effective if it contains facts alone. It must also contain emotion, image, logic, and promise.”
That sums up perfectly what copywriting entails. You must engage the reader’s em
Complete Guide to Repurposing Old ContentYour content is one of your biggest assets as a website owner. You’ve likely invested a lot of time, effort and money into developing the best content you possibly can for your site and your readers. When you factor in keyword research, time spent researching the competition, writing or hiring writers, and editing, this is likely one of your biggest investments. It only makes sense that you should get the most mileage possible out of your content.
One way you can take your content to the next level is by making sure it stays at the forefront and continues to grab attention long after it is